Why set goals? The fact is that goal setting works! Research studies have shown a direct link between goals and improved performance in both sports and business. Earl Nightingale put it this way, " People with goals succeed because they know where they are going. It's as simple as that." In this post I'm going to answer the questions "why set goals?" 5 Top Reasons to Set Goals 1. Goals can give you a target to aim for. Dr. Maxwell Maltz, author of the classic Psycho-Cybernetics, said that human beings have a built-in goal seeking "success mechanism" that is part of the subconscious mind. This success mechanism is constantly searching for ways to help us reach our targets and find answers to our problems. According to Maltz, we work and feel better when our success mechanism is fully engaged going after clear targets.All we have to do to use this mechanism is to give it a target. Without one, our success mechanism lies dormant, or worse, pursues ta
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